Paris Hilton Goes Brunette for a Cherry Festival Family Day
The hotel heiress traded her signature platinum for a soft brown while making 'core memories' with her toddlers in Michigan.

Is Paris Hilton officially a brunette? The socialite and "Simple Life" alum was spotted with a light brunette hair transformation over the weekend, stepping out for a sweet family outing.
In photos from the outing, she sported long, wavy brunette locks—a stark change from her usual platinum blond shade. She wore a floral maxi dress and bucket hat while holding her toddlers' hands.
On Instagram, she shared additional photos and clips from the festival, where she took her kids for rides and enjoyed game booths. In one poignant clip, she sat on the edge of a dock with the toddlers during sunset.
"Healing my inner child while creating the sweetest core memories with my #CutesieCrew at the Cherry Festival. 🍒🎡🎢 There’s nothing better than seeing the smiles, sharing the laughs, and making memories we’ll never forget🥹🥰✨👧🏼🧒🏼✨" she captioned the carousel on Sunday.
This isn't the first time Hilton has gone incognito with darker hair. Page Six notes she previously stunned fans with a dramatic dark brown look for the Gucci Cruise 2027 collection fashion show in May.
Whether this latest soft brunette look is a permanent change or just a temporary festival vibe remains to be seen. For now, it served as the perfect backdrop for a day of making core memories with her little ones.
Frequently Asked Questions
Where was Paris Hilton seen with brunette hair?
She was seen at the Traverse City Cherry Festival in Michigan.
Who was Paris Hilton with at the festival?
She was with her two children, son Phoenix, 3, and daughter London, 2.
More from The Screen Report

Anne Hathaway Jokes About Her Brief Fear of Offending Christopher Nolan
The actor shared her momentary worry after not appearing in 'Dunkirk,' 'Tenet,' or 'Oppenheimer' before getting the call to return for 'The Odyssey.'

Theo James and Ruth Kearney Step Out at Wimbledon — A Rare Glimpse of the Private Pair
The famously low-key couple made a stylish appearance at the tennis finals, sparking fan delight.

Mido's 'Emotionally Immature' Stance Sparks Concern on '90 Day Fiancé'
The reality star refuses to take responsibility after a public blow-up, leaving Debby frustrated and her daughter on edge.

Sam Rockwell to Star in Arthur Miller's 'A View From the Bridge' Off-Broadway
The Oscar winner will lead a 13-week revival directed by Neil Pepe at La MaMa this fall, with Marin Ireland and Alfred Molina co-starring.